Privacy Policy
We value your privacy at Orchid Valley Pulse
Information We Collect
When you reach out to us for corporate flower arrangements or gift services, we gather information you willingly share. This includes your name, business name, email address, phone number, delivery addresses, and any specific floral requirements you have. We also collect payment details when you place orders, though these are processed securely by our payment partners.
For our corporate clients, we may collect additional business details such as company registration information, preferred delivery times, and budget considerations to help us tailor our service to your needs.
Our website automatically gathers certain technical data when you visit. This includes your IP address, browser type, device information, and navigation patterns. We use this data to improve site performance and understand how clients discover our services.
How We Use Your Information
We primarily use your personal information to fulfill flower orders and deliver excellent service. This includes processing orders, coordinating deliveries, sending order confirmations, and following up to ensure satisfaction.
- Processing and fulfilling your flower orders and gift arrangements
- Communicating about order status and delivery timelines
- Providing customer support and addressing your inquiries
- Enhancing our services based on your feedback and preferences
- Sending relevant updates about our services (with your consent)
- Maintaining records for business and legal compliance purposes
We also use aggregated, non-personal information to understand market trends and improve our operations. For example, we might analyze which types of arrangements are most popular across seasons to better prepare our inventory.
With your explicit consent, we may share information about seasonal offerings, special promotions, or new services that could interest your business. You can opt out of these messages at any time by using the unsubscribe link in our emails or contacting us directly.
Information Sharing and Disclosure
We do not sell, rent, or trade your personal information to third parties for their marketing purposes. Your data stays within our business ecosystem and is shared only when necessary to provide our services or to comply with legal requirements.
We collaborate with trusted service providers who help us deliver our services. This includes payment processors, delivery partners, and flower suppliers. These partners are contractually obligated to protect your information and use it solely for the services they provide to us.
We may disclose your information if required by United Kingdom law, court orders, or government regulations. This includes compliance with GST regulations, business licensing requirements, and other legal obligations applicable to our operations in London and across United Kingdom.
Data Security and Protection
We take data security seriously and implement multiple layers of protection. Our systems use encryption for sensitive data transmission, secure servers for data storage, and regular security updates to guard against threats.
Physical security measures protect our office systems, and access to personal information is limited to employees who need it for their work. Our team undergoes regular training on privacy practices and data handling procedures.
Payment information is processed through secure, encrypted systems that comply with industry standards. We do not store full credit card numbers on our systems; this data is handled by certified payment processors who specialize in secure financial transactions.
>While we employ strong security measures, no system is completely risk-free. We continuously monitor and update our security practices to address evolving threats and maintain high protection standards.
Your Rights and Choices
You have several rights regarding your personal information. You can request to view what we have about you, ask us to correct inaccurate information, or request deletion of your data where legally permissible.
- Access your personal information and understand how we use it
- Request corrections to inaccurate or outdated information
- Ask us to delete your personal information (subject to business and legal requirements)
- Opt out of marketing communications while continuing to receive service-related messages
- Request information about how your data has been shared
- File complaints about our privacy practices
We retain your information only as long as needed for business purposes and legal requirements. Order records are kept for accounting and warranty purposes, while marketing preferences remain until you request removal.
When we no longer need your information, we securely delete or anonymize it. Some data may be kept longer if required by United Kingdom business laws or for legitimate interests such as fraud prevention.
Cookies and Website Technology
Our website uses cookies to enhance your browsing experience and help us understand how visitors use our site. Cookies are small files stored on your device that remember preferences and enable certain website features.
Essential cookies are necessary for proper site function – they support basic features like navigation and access to secure areas. These cookies don’t collect personal data and are activated automatically when you use our site.
We use analytics cookies to learn how visitors interact with our site. This helps us identify popular content, optimize page performance, and improve user experience. This information is aggregated and does not identify individual users.
You can manage cookie settings through your browser. However, disabling certain cookies may affect some site features and your overall experience.
Business Transfers and Changes
If Orchid Valley Pulse undergoes significant business changes such as mergers, acquisitions, or asset sales, your personal information may be transferred as part of the transaction. We would notify you of any such changes and ensure your data remains protected under privacy standards aligned with this policy.
In the unlikely event that we cease operations, we would ensure that your personal information is either securely transferred to a successor business (with appropriate privacy protections) or securely deleted in accordance with data protection best practices.
Updates to This Privacy Policy
We may periodically update this privacy policy to reflect changes in our practices, services, or legal requirements. When substantial changes occur, we will notify you by email or by posting a notice on our website before they take effect.
Minor updates for clarity or administrative adjustments may be made without prior notice. We encourage you to review this policy from time to time to stay informed about how we protect your privacy.
Children's Privacy
Our services are designed for businesses and adult consumers. We do not knowingly collect personal information from individuals under 18. If we become aware that we have inadvertently collected data from someone under 18, we will promptly remove that information from our systems.
Parents or guardians who believe we may have collected data from their child can contact us using the details below, and we will address the matter promptly.
International Data Considerations
Our primary operations are based in United Kingdom, and we store and process data within United Kingdom jurisdiction. However, some of our service providers may process data internationally. When this occurs, we ensure appropriate safeguards are in place to protect your information according to applicable privacy laws.
We comply with United Kingdom data protection laws and regulations, including those related to business operations, financial transactions, and customer data handling. Our practices align with evolving privacy standards in United Kingdom's digital economy.
Contact Us About Privacy
Orchid Valley Pulse Privacy Team
43 Bedford Street, London
London, United Kingdom WC2E 9HA
Email: [email protected]
Phone: +44 20 7946 0958
For privacy-related inquiries, please include "Privacy Request" in your email subject line. We aim to respond to all privacy requests within 7 business days.